Why Cheap SEO Costs You More: A Detailed Guide on Price vs Performance
Let’s talk about the uncomfortable question most businesses don’t ask out loud. If cheap SEO “works”, why do so many companies come to us after it’s failed? This article isn’t ...
Instagram Is Cutting Hashtags From 30 To 5 And It Signals A Huge Shift Toward Search-First Social
Not long ago, Instagram told creators something bold. Hashtags were basically dead. You didn’t need them. You shouldn’t focus on them. The algorithm didn’t really care. Everyone nodded. Everyone adjusted. ...
How Long Does It Take to Rank on Google? A Realistic Timeline Guide
If you’re wondering how long it takes to rank on Google, you’re not alone. It’s one of the most searched questions in SEO for a reason. You publish content, hit ...
This Month In Search: October & November 2025 Recap
After a whirlwind few months expanding our U.S. presence and getting our Miami office up and running, it’s time to catch up on what’s been happening in the world of ...
YouTube’s New Likeness Detection Tool Could Change Social SEO Forever
YouTube has officially joined the fight against digital doppelgängers. Its new likeness detection tool gives creators the power to flag and remove videos that imitate their voice or face using ...
Microsoft Just Brought AI Search to Copilot and It’s All About Trust
You know how every week, some new AI update claims it’s about to “change search forever”? Usually, we roll our eyes, skim the headline, and get back to fixing broken ...
Semrush Acquired By Adobe: What This Means For SEO, Analytics, And The Future Of Search Everywhere
When news broke that Adobe is acquiring Semrush, the marketing world did what the marketing world always does. We panicked for ten minutes, tweeted something dramatic, messaged three group chats, ...
SEO Sherpa Sweeps the MENA Search Awards 2025
Here is the thing about SEO in 2025. It is chaos out there. Algorithms shifting. AI reshaping discovery. SERPs are changing faster than anyone can refresh their dashboards. And in ...
Amazon vs Perplexity: The AI Shopping Agent Showdown E-commerce Brands Can’t Ignore
Amazon has told Perplexity to shut down its autonomous shopping agent. Not pause it. Not revise it. Shut it down completely. The tool in question allowed Perplexity’s Comet browser to ...
